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PPC for B2B - How To Use Paid Media To Boost Your Inbound Marketing Funnel

With the growing popularity of inbound marketing, many companies ignore the importance of integrating PPC to amplify their inbound efforts. That’s what we are here for!

Marketing Envy has compiled the ultimate marketer’s guide, highlighting what you need to know in order to integrate and get the most out of PPC and inbound marketing throughout all 4 stages of the buyer's journey (awareness, consideration, decision and delight!)

Learn About:

  • •Which content to promote at each stage of the funnel
    •Which social media channels to use
    •Which KPI’s to target and track
    •How to measure ROI overtime
    •Some really useful tips and tricks that we’ve tried and tested

  • Ultimately, this guide will help you target the right people, significantly scale up your inbound efforts and show you the right way to grab more qualified leads using PPC.

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TESTIMONIALS

Imperva Igal Zeifman | Director of Digital Marketing

"Marketing Envy led Imperva's leadgen activities through a critical growth phase. I would highly recommend them for their professionalism, understanding of enterprise sales and marketing processes, technical capabilities, and ability to execute profitable data-driven campaigns across multiple digital channels."

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PPC for B2B - How To Use Paid Media To Boost Your Inbound Marketing Funnel